The KNOWN™ platform is an open marketplace for data. KNOWN will enable you to manage and monetize data as never before. It is designed to empower participants to control the use of their data, to capture, analyze, store, score and exchange it as they choose, more thoroughly, accurately and fluidly within a framework that incentivizes usage and profitability.
The value of the data is realized through its use. Through mathematical logic and rigor, our innovative technology and Cryptocurrency business model will convert the value of data into fungible currency.
KNOWN is designed to have potential application across all commerce. All industries. All markets. All value chains.
Illuminate data blind spots
Identify opportunities, seize advantages
Reduce or mitigate risk
Improve outcomes, minimize costs
Accelerate participation with rewards
Unique System Credits™ (ERLs) incentivize usage
Improve scoring and analytics
Throughout all lifecycles, all transactions
Monetize your own data
You own your data, you reap the value
Reduce operating costs
Increase efficiencies and volumes
of all data has been produced in last 2 years
— IBM 2017
the value of personalized data by 2020
— European Commission
1 Trillion Euros
of enterprise execs agree that companies who don’t embrace Big Data will lose their competitive position
Expected data growth rates 2020-2025
Subprime residential mortgage finance was once dominated by legislatively favored institutions, particularly Savings & Loans. In the 1990’s innovators began to package such loans into Subprime Residential Mortgage-Backed Securities (RMBS) to facilitate investment in geographically diversified portfolios of these loans. Subordination structures allowed many conservative investors to acquire senior tranches of such instruments. Investor enthusiasm and product and market opacity allowed these securities to become mispriced. This market’s collapse was a proximate cause of the Global Financial Crisis.
In the aftermath of the crisis, mortgage-backed securities have depended almost exclusively on government guarantees. Restoring a sustainable market for non-guaranteed subprime RMBS is a widely supported public policy goal and is demanded by the market to restore private-label RMBS to its vital role in facilitating homeownership.
The KNOWN™ platform will enable the flexible analysis of the massive and extremely complex underlying data, the relevant details of each individual mortgage. KNOWN’s tools will allow analysts to compare these characteristics across alternative available investment pools. Participants will be motivated to use KNOWN due to an incentivized structure inherent in its system. The result? Increased use, increased rewards, increased efficiencies.
Insurance is the one financial product consumers buy hoping they will never use. It is also a product they are often compelled to buy – by law or as a condition of financing for assets like homes or cars. At the same time, insurance is the most complex and least transparent financial product in the market.
Buying insurance presents the consumer with high transaction costs before and after the purchase. Before the purchase, the buyer must spend time and effort to determine and secure the right coverage. After the purchase, the buyer faces the high switching costs of repeatedly shopping for better deals. Conversely, carriers and agents face high acquisition costs and are incented to create and maintain persistency – or long term, low touch repeat business. As a result, most consumers are either over- or underinsured as life events change their risk profile.
Using the KNOWN™ platform, RiskMix will offer a crowdsourced approach that allows consumers to quickly benchmark their coverage and premiums against others with similar risk profiles. In addition, consumers will be able to store detailed information on their risk profile enabled with an entire spectrum of consumer-driven privacy policies. This will result in quotes from agents and carriers without a need for repeated data entry on the part of the consumer. Using the KNOWN platform and tools, RiskMix will also allow agents and carriers to bid on consumers whose risk profile fits their underwriting criteria and appetite, drastically lowering acquisition costs. Increased use, increased rewards and increased efficiencies incentivize all participants to rely on KNOWN as their first stop when shopping for insurance.
A place for creators of media content to share their works and derive direct value from it without the high costs and unfair constraints of other distribution channels. MyKnown is based on a simple premise: All of your data belongs to you! Not just some of it. All of it. Whether you are a visual artist, musician, writer, movie maker, videographer, game maker or in a category all your own (“creatives”), you have the right to decide how and under what circumstances you share your creativity with others.
When you open a MyKnown account you will be provided a private and secure location to store your media and a platform on which to show it, share it and get paid for it. MyKnown’s browser and mobile media app is designed to work a lot like Instagram, but with features designed for the creator’s benefit. It provides users with a steady stream of every type of media. If someone likes what you are doing, they will be able to go to your individualized marketplace with a touch. There they will be able to sample your work and contract for the use of any item using the MyKnown payment system. Because of the increased rewards and ease of use, everyone wins with MyKnown.
Here are examples of applications being developed using the KNOWN platform. If you see an opportunity to leverage this technology for other applications, we look forward to partnering and working together.
Technology and thought leaders in finance, insurance, risk management, logistics and computing. Our collective experience includes both founding and operating successful companies, inventing and monetizing foundational technologies commercially deployed today that generate in the billions of annual revenue dollars for their users.
Founder & CTO
Founder & Visionary
Founder & CEO
Chief Strategy and Innovation Officer
RAMESH VENKATARAMAIAH, Ph.D.
Head of Data Products & Services
Consulting and Advisory Services
David M Rowe, Ph.D.
Former Head of Risk Management for Misys; SunGard Scientific SecPac/BoA
Former Director of Research
NAIC & CIPR
Davies Ward Philips & Vineberg, LLP
Ilene Cohn Tanen
Tanen Directed Advertising
Ed Bohlke Deserve Level Coaching
Hear what’s KNOWN
Brief POVs on critical topics.
Enough about us
Stay in the KNOWN with updates and
the potential to demo our latest technology.
Make your data